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Director of Sales - Pre-opening Regent Kuala Lumpur

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  • Sales Strategy &
    • Commercial Leadership

    • Develop and execute a comprehensive sales strategy aligned with hotel business objectives and Regent brand positioning

    • Identify and grow key market segments including luxury leisure, corporate, MICE, diplomatic, entertainment, and high-net-worth clientele

    • Drive total hotel revenue performance across rooms, residences, events, wellness, and F&B experiences

    • Monitor market trends, competitor activity, and emerging opportunities to maintain strong market positioning

  • Business Development &
    • Relationship Management

    • Establish and maintain strong relationships with luxury travel advisors, corporate accounts, entertainment partners, embassies, and key industry stakeholders

    • Represent the hotel at trade shows, networking events, luxury travel forums, and client engagements

    • Develop strategic partnerships that enhance visibility, revenue, and brand prestige

    • Drive account acquisition, retention, and market penetration strategies

  • Luxury Leisure &
    • High-End Market Positioning

    • Position the property within luxury travel networks and premium consortia channels

    • Develop tailored experiences and packages targeting affluent travelers and VIP clientele

    • Collaborate with global sales teams and luxury travel partners to drive international business

    • Support bespoke and personalized sales approaches aligned with Regent’s luxury philosophy

  • MICE, Events &
    • Group Sales

    • Drive group, meetings, incentive, and social event business aligned with the hotel’s positioning

    • Work closely with Events and Operations teams to ensure seamless execution and client satisfaction

    • Identify high-value opportunities for weddings, luxury celebrations, and executive retreats

    • Ensure commercial success while maintaining brand exclusivity and service standards

  • Revenue &
    • Performance Management

    • Collaborate with Revenue Management to optimize ADR, occupancy, and total hotel profitability

    • Ensure proactive management of pace, forecasting, and business mix strategies

    • Monitor sales production, conversion rates, and account performance

    • Prepare and present regular sales reports, forecasts, and commercial insights

  • Brand Representation &
    • Marketing Collaboration

    • Work closely with Sales &
      • Marketing teams to ensure consistent luxury brand positioning

    • Support PR campaigns, partnerships, media engagements, and promotional activations

    • Contribute to storytelling and experiential positioning of the hotel

    • Ensure sales messaging reflects Regent’s understated luxury and experiential philosophy

  • Leadership &
    • Talent Development

    • Lead, mentor, and develop the Sales team to achieve high performance and commercial excellence

    • Foster a culture of accountability, relationship-driven selling, and collaboration

    • Support succession planning, coaching, and career development within the department

    • Ensure strong engagement and alignment with hotel objectives

  • Financial &
    • Budget Management

    • Develop and manage departmental budgets and sales expenses

    • Drive revenue growth w
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