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Growth Acquisition Specialist

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<span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;"><b>About Us:</b></span><br><br>ACE Money Transfer is a UK-based multinational company headquartered in Manchester, United Kingdom. ACE Money Transfer provides online remittance services to individuals in 29 countries across the UK, Europe, Canada, and Australia, enabling them to send money across borders in over 100 countries.<br><br><span style="line-height:normal;"><b>Role Overview (Remote Role)</b></span><br><br><span style="line-height:normal;">We are looking for a data-driven Growth Acquisition Specialist to support global growth initiatives at ACE Money Transfer. This role will primarily focus on customer acquisition, analytics, helping optimize acquisition channels, referral and associate programs, and product-led growth initiatives. At the same time, the role will contribute to broader growth objectives including retention, engagement, and customer lifetime value optimization. The ideal candidate is highly analytical, curious, and comfortable working with large datasets to uncover insights that drive measurable growth across markets.</span><br><br><br><span style="line-height:normal;"><b>Key Responsibilities:</b></span></span></span><ul style="margin-bottom:11px;"><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Support the Global Growth Manager in driving data-backed initiatives to improve acquisition efficiency and channel performance.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Analyze customer acquisition funnels, conversion points, and drop-offs to identify opportunities to improve onboarding and first transaction rates.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Track and evaluate the performance of referral programs, associate channels, and marketing acquisition campaigns.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Identify high-performing acquisition sources and recommend optimization strategies.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Analyze customer funnel performance, cohort behaviour, and corridor trends to uncover growth opportunities.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Build meaningful customer cohorts and behavioural segments using transactional and engagement data.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Identify early churn indicators and provide insights for personalized engagement strategies.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Assist in designing, setting up, and analyzing A/B tests and growth experiments across key acquisition and engagement touchpoints.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Document experiment hypotheses, results, and insights in a structured knowledge repository.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Capture learnings from campaigns and product usage to identify optimization opportunities.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Prepare weekly and monthly dashboards covering acquisition metrics, activation, retention, churn, segmentation, and CLV.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Maintain KPI dashboards tracking CAC drivers, funnel performance, corridor trends, and customer behaviour patterns.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Prepare insight reports and performance summaries for leadership.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Support planning, segmentation, and execution of retention, win-back, and engagement campaigns.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Coordinate with CRM, Marketing, and Product teams to ensure accurate campaign execution.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Work closely with Product, Marketing, Operations, RD, CX, Treasury, and CRM teams to support growth initiatives.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Support PLG(product-led growth) efforts by analyzing product usage patterns and adoption metrics.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Contribute ideas to improve user journeys, reduce friction, and enhance the overall customer experience.</span></span></span></li></ul><br><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;"><b>Requirements:</b></span></span></span><ul style="margin-bottom:11px;"><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;">Minimum Graduation with relevant experince. </span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Strong analytical skills with proficiency in Excel </span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Understanding of growth funnels, cohort analysis, churn metrics, retention strategies, and campaign analytics.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Familiarity with A/B testing and experimentation frameworks.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Preferred experience with fintech/payments, CRM platforms, Firebase/Google Analytics, and segmentation tools.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Strong communication and cross-functional collaboration skills.</span></span></span></li><li style="margin-bottom:11px;"><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;"><span style="line-height:normal;">Curious mindset with strong problem-solving ability and eagerness to learn.</span></span></span></li></ul><br><span style="font-size:14px;"><span style="font-family:Arial, Helvetica, sans-serif;">ACE Money Transfer Profile: <a href="https://acemoneytransfer.com/company-profile">https://acemoneytransfer.com/company-profile</a></span></span>

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